the right of freedom of expression and the right of the public to be informed.
information dissemination is honestly conveyed, accurate and fair.
correction of harmful inaccuracies.	hahah
Differentiates between fact and opinion.
Obtains material by honest, straight- forward and open means
Does nothing to intrude into anybody’s private life, grief or distress unless is really necesary
Protects the identity of sources who supply information in confidence
Resists threats or any other inducements to influence, distort or suppress information and takes no unfair personal advantage of information.
Produces no material that leads to hatred or discrimination
no endorsement at all.
seek the consent of an appropriate adult when interviewing or photographing a child for a story about her/his welfare.
Avoids plagiarism.